Now that we all know WTF is an NFT, let's do a deep dive into one of the first success stories out of this hot new market.
Bleacher Report, best known for its viral sports content across social, was one of the first to drop an NFT and did so during NBA All-Star, a pivotal moment in the sports calendar.
Working alongside top hip hop stars in an epic basketball game, Bleacher Report launched 4 NFTs that drew national attention.
Learn more from Bleacher Report and Turner Sports executives on how the idea came to be, how it was executed, and what the NFT market could look like in the future.
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